marketing

28th February 2018
Holmes 1

‘You know my methods, Watson’

Does golden-age detective fiction hold the answers to the post-truth crisis? In this post-truth world, trying to navigate the truth when reading/watching the news is in […]
2nd February 2018
page2

Are rapid radio advert T&C’s pointless?

Arethesereallylongandillegiblerattlingoffoftermsandconditionsattheendofradioadvertsagoodidea? As I’ve written in the past, I don’t see radio as dying out anytime soon, whether that be in marketing or in general. Only earlier […]
27th October 2017
Walkers logo

Britain’s biggest referendum yet?

Walker’s crisps have unleashed a new marketing campaign which has struck me, and indeed many more people that I know, as seemingly ridiculous. The concept is […]
13th September 2017
GCSE-RESULTS

Oh-levels

GCSE results came out recently, and many people shared their results. But the grades admittedly confused me slightly. Whereas I understood perfectly the ABC etc. system, […]