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8th March 2017
Oscars2017predictions

Oscars 2017: PR, Politics and Pasquinade

Pasquinade, in case you are wondering, is an Ancient Roman word meaning lampoon in a public place where the culprit is anonymous, which to me very […]
27th September 2016
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Is “traditional” advertising dead?

Judging by the content of some marketing blogs, a lot of people in the world of marketing appear to believe that “traditional” advertising is dead, being […]
30th August 2016
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Turn on the TAPPS to more sales

Social networking sites such as Facebook and Twitter started off as a way for people to keep in touch and share trivialities with friends and family […]