This month many mourned Hillary Clinton’s defeat and the victory of Donald Trump as the next president of the United Sates. All the more remarkable as […]
As someone who writes for a living, I have a great admiration for the wonderfully extensive choice of vocabulary the English language has to offer. Indeed, […]
The history of success in relation to films is fascinating. During the studio era, (1930-1948) cinemas were owned by the studios and so marketing wasn’t really […]
Building brand equity and creating a change in consumer awareness is not too difficult and the answer is relatively simple. It is to inform and educate […]
